Anjali Leon Training

Value-Driven Product Ownership (ICP-APO)

Value-Driven Product Ownership is the art of championing and managing the flow of value delivery using such an approach.

Course Summary

Responding to a fast-changing business world takes an agile, value-driven, iterative, and adaptive approach. Value-Driven Product Ownership is the art of championing and managing the flow of value delivery using such an approach.

Going beyond the limitations of a single agile framework, this accredited ICAgile course builds a strong foundation in the mindset, skills, and capabilities of Product Ownership and is reinforced with effective agile practices designed for customer-centric and collaborative value-driven software delivery.

​Value-Driven Product Ownership is applied learning at its best. Delivered in 4 x 4-hour workshops, participants go beyond theory as they apply techniques like Personas, Product Vision, Story Mapping, MVP (or MLP) identification, Prioritization Models, Progressive Elaboration, User Stories, Story Slicing, Acceptance Criteria and more to a realistic simulation.

Participants who successfully complete this course will earn the ICP-APO certification through ICAgile in the Product Ownership track and leave with the mindset, skills, and confidence as champions of value and leaders of value-driven, agile software delivery.

Course Outline

  • Understanding Product Owner as Value Champion
  • Facilitating Shared Understanding of Value
  • Making Value-Driven Decisions
  • Validating and Optimizing Value

Key Learning Outcomes

  • Appreciate the role and mindset of Product Owner as value champion
  • Recognize and apply the skills and behaviors of great Product Ownership
  • Create alignment through effective storytelling of the vision, context and strategy for value delivery
  • Apply vision boards, personas and story maps to tell the story of the product and user
  • Hold the value context while facilitating continuous discovery and shared understanding
  • Capture vertical slices of customer value through epics and user stories
  • Use techniques of progressive elaboration: story slicing, acceptance criteria, relative estimation and visual modeling
  • Engage and manage stakeholders through effective communication, prioritization and feedback loops
  • Leverage Agile for early realization of value through frequent delivery and short feedback loops

Who Should Attend

If you are responsible for defining and championing value for your organization, this workshop is perfect for you.

Recommended for but no limited to:

  • Product Owners / Product Managers
  • Business / Functional / Systems Analysts
  • Agile Coaches and Scrum Masters who support Product Owners
  • Project Managers

Additional Details


  • This workshop is delivered in 4 x 4-hour bursts of value.
  • Hands-on, applied learning
  • Live collaborative discussions
  • Use of the latest virtual collaboration tools

On successfully completing this workshop you will receive:

  • Certificate of completion
  • 14 PDUs for PMI
  • 14 SEUs for Scrum Alliance
  • ICAgile ICP-APO Certification on meeting all requirements
Course Logistics


Who Is Your Instructor?

Anjali Leon is a sought after Agility Coach, educator and master workshop facilitator. She infuses her classes with emerging thought leadership and stories from real life experiences. Her interactive, participatory and engaging teaching style, leverage techniques from Training from the Back of the Room, Liberating Structures and Co-active coaching to create an experience that not only leave her learners feeling inspired, knowledgeable, competent, and energized and eager to put their learning into practice. Her students often claim that they look forward to the next time they can attend one of her classes!

Credentials: Electrical and Computer Engineering (Drexel University), Co-Active Coach Training (CTI), PMP (PMI), ICP, ICP-ATF, ICP-ACC, ICE-AC, ICP-APO (ICAgile), PSK (, PKI, PKT (ProKanban), KMP (Kanban), AHF (Agility Health Facilitator).

Lapsed: CSP-SM, CSP-PO (Scrum Alliance), SPC (Scaled Agile Institute), PMI-ACP(PMI)

Learn more from Anjali’s LinkedIn Profile


Refunds / Cancellation Policy:

  • PPL Coach reserves the right to cancel a program with FULL refund including EventBrite fees until 5 days before program starts
  • Participant cancellations will have no refund on Processing fees
  • 14 Days before program starts – full refund of price of ticket
  • 14 Days to 7 Days before program starts – 50% refund or 100% applied towards another program/training
  • Within 7 Days before program starts – No refund or 50% applied towards another program/training
  • Within 48 hours before program starts – No Refund

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